Product feed collector
Core Capabilities of the Product Tool
Real-Time Updating
Automatically sync pricing, promotions, and inventory levels across channels — ensuring accuracy, agility, and consistency in dynamic market conditions.
Smart Segmentation
Group products intelligently by profitability (margins), demand cycles (seasonality), and campaign status (promotional/non-promotional) — empowering data-driven merchandising and inventory decisions.
Targeted Personalization
Drive relevance and conversion through precise product categorization and strategic use of custom labels — enabling tailored experiences for different audiences, campaigns, or platforms.
How does product feed colletctor work?
A product feed is a structured file that contains detailed information about the products or services offered by a business. This file serves as a centralized source of data for advertising platforms, marketplaces, affiliate networks, and other systems to dynamically create, display, and optimize ads.
A Product Feed Collector streamlines the process of creating and managing product feeds by automating data collection, standardization, mapping, validation, and updates. By ensuring accurate and compliant feeds, it helps businesses maximize their reach and performance on advertising channels.
You can add non-standard parameters, create highly personalized product groups by combining several parameters.
For advertisers of services we offer to create a catalog to display their offerings in a structured format, including categories, descriptions, pricing, visuals, and CTAs. It improves customer experience, increases visibility, and drives conversions.
Examples
Products "subcategory" + "size"
Products "on sale" + "favorite brand"
"New collection" + "Favorite Brand"